LOGLINE MEDIA

Author & Publisher
Services

Logline Media helps writers and publishers through every part of the publishing process. Our team has an extensive background in craft and publishing. Our goal is to help writers maneuver through the publishing industry. Our services range from writing workshops to editing, to full book design, marketing and publicity. We work with writers and publishers to develop a plan that will produce a manuscript that appeals to gatekeepers, and ultimately, get the beautifully finished book into the hands of readers.

Contents

The Intersection of Craft and Publishing

Writing programs and literary writing communities are full of talented and studied writers. These are communities that teach and promote the literary side of writing: classes, workshops, readings, literary magazine submissions, writer retreats, fellowships, and residencies. This background gives writers a solid understanding of craft and fosters a lifelong devotion to the study of craft. However, it does not teach writers how to navigate the publishing industry. Publishing is a business that functions quite differently from the literary world.
The life of a book has just begun after the completion of the first solid draft. Though it may have taken the writer years of research, writing, and editing to complete, it is only the first step. The pervasive myth is that writing is a solitary endeavor but it takes a team of people to get a book into the hands of a reader. Logline helps distinguished writers publish because we believe their books need to find a way to the shelves.
How do you get published? That is the question! How many publishers are there in the US alone? The answer is THOUSANDS. Is it hard to get a book published? Do I need an agent? The answer is, how do you want it published? The definition for “publication” is fairly generic. The following is a list of a few options:
  • Self-Publishing
  • Vanity Presses (author pays to press)
  • Local Presses
  • University Presses
  • Small Presses
  • Medium Presses
  • A Big 5 Press
  • Imprint of a Big 5 Press
Each type of press offers varying levels of advances, editing, design, print quality, rights sales, publishing time, and distribution. These are extremely important aspects when considering the life of your book. Logline will help you make these decisions.

Author Consulting

We sit down with authors and carefully assess their publishing goals. We go over their manuscript or proposal, their writing history, and network. We develop a plan based on each specific project. We discuss the author’s expectations of sales and what they can generally expect, in terms of sales, when considering each option. We can be available to writers through each step of the publication process or any step that they feel they need help with.

Writing Classes

Anyone can write a diary entry or a tweet but writing books, articles, and essays is a craft. Not only is it a craft, but there are endless skills to learn and uncover. Learning the craft of writing is akin to peeling a never-ending onion. We encourage beginning writers to read avidly, attend readings, workshops, lectures, and classes, and join writing groups. Logline offers writing workshops, seminars, and other literary events. For more info visit the events page.

Editing

Logline offers editing for every stage of the writing process, including Assessment Editing, Developmental Editing, Copy Editing, and Proofreading.
An editorial assessment will address character development, structure, and narrative. Developmental editing is needed once you have a solid draft of your manuscript or story, which addresses structure, setting, description, language, narrative, pacing, dialogue, and character development. A developmental editor works closely with the writer, sometimes doing multiple passes on a single manuscript.
The next level of editing is copy editing. This is line by line editing that checks for consistency, grammar, syntax, punctuation, flow, structure, tense, and so on. A copy editor also fact-checks. Proofreading is the last pass before an article or manuscript is submitted or before a manuscript is sent to press. A proofreader checks for punctuation, grammar, and formatting issues.
Our group of professional editors can edit for agent or publisher submissions as well as editing for press. We offer customizable editing packages.

Sensitivity Readers

Sensitivity readers are necessary when writing characters that are very different from the author. A sensitivity read and report is often needed in order to avoid offense and/or inaccuracies. A sensitivity reader is a reader that has a similar life experience or expertise as the character in question.
Generally sensitivity readers are used for differences in race, gender, sexual orientation, and age. The character could have a disability or experience a certain trauma. Other reasons to use sensitive readers are if the character is from a different country, culture, or socio-economic class. An often overlooked need for a sensitivity reader is if the character is speaking a stigmatized dialect, such as Southern American English, when the writer speaks Standard American English.
Logline has access to a pool of sensitivity readers and will work to find the best fit for your project

Submissions

We write or edit author queries for articles or books, including author bios. We help authors put together professional book proposals for nonfiction manuscripts. We research agents/publishers that would be a good fit and help authors put together a submission plan for their manuscript.

Design

A cover design can increase the visibility of a book by 50%. The title and design needs to entice the reader to pick up the book, read the blurbs and cover copy, feel the paper, and flip through the pages to look at the interior design. Subconsciously or not, a potential reader will notice the margins, white space, font, the way the text wraps around images, chapter length, book sections, and more. For more info on book design visit the design page.

eBook Conversion

Logline offers professional hand-coded ebook conversions as MOBIs, EPUBs, or PDFs. These files meet industry standards and will maintain the design elements of your printed book. Our ebook conversions work for all eReader platforms including Amazon Kindle, Apple iBooks, Google Play, and Nook.

Marketing & Publicity

What may be the most important part of the life of a book is getting it into the hands of readers. Marketing and publicity is how to do this. If a publishing house does not offer publicity, or very little publicity, an author could spend up to 10k at a boutique publicity firm. If you can afford a full-service publicity campaign we are happy to recommend some excellent firms. At Logline, writers who can’t afford publicity firms create and facilitate their own campaigns.

We help authors write and pitch professionally designed press kits to media, influencers, reviewers, and awards. A publicity campaign usually begins six months before publication and lasts anywhere from a few months to a year after publication. Campaigns consist of:

  • A marketing plan
  • Social Media Campaign
  • Setting up author websites
  • Press Kits
  • Creating media Lists
  • Writing media Pitches
  • Pitching to media and influencers
  • Pitching to awards
  • Pitching to book reviewers. 
  • Upload pre-pub digital proofs on websites such as Netgalley and Edelweiss Above the Treeline so that educators, reviewers, librarians, and journalists can track upcoming publications.
  • Setting up author appearances such as readings, podcasts, guest blog posts, interviews, blog tours and more.